---
title: "Intercom on Product: The evolution of product management in the age of AI - The Intercom Blog"
description: "Product management is at a critical juncture as generative AI reshapes how products are conceived, built, and used. Indiscriminately adding AI is risky; product managers must ensure the technology solves real user problems rather than being an end in itself. Curiosity is essential for driving exploration of generative AI’s new possibilities. A foundational understanding of AI is important, but the ability to collaborate with AI and ML experts is even more critical for bridging technical possibilities with customer needs. The future of product management will be shaped by those willing to learn, adapt, and explore the art of the possible."
---

# Intercom on Product: The evolution of product management in the age of AI - The Intercom Blog

[Intercom](https://yomu.fyi/company/intercom) · Oct 5, 2026

**Type:** Explainer

## Summary

Product management is at a critical juncture as generative AI reshapes how products are conceived, built, and used. Indiscriminately adding AI is risky; product managers must ensure the technology solves real user problems rather than being an end in itself. Curiosity is essential for driving exploration of generative AI’s new possibilities. A foundational understanding of AI is important, but the ability to collaborate with AI and ML experts is even more critical for bridging technical possibilities with customer needs. The future of product management will be shaped by those willing to learn, adapt, and explore the art of the possible.

## Takeaways

- Curiosity is a necessity for product managers to drive exploration of generative AI’s new possibilities.
- Indiscriminately adding AI to products is risky; it must be used to solve real user problems, not as an end in itself.
- Product managers must navigate varied customer attitudes toward AI, from enthusiasm to skepticism, as familiarity with the technology develops.

## FAQ

### Why is curiosity a necessity for PMs now?

Curiosity drives exploration of previously unimaginable possibilities with generative AI, making it crucial for product managers to drive the exploration of this technology and its applications.

### What is the risk of adding AI to products?

Indiscriminately incorporating AI is risky. PMs must understand how the technology solves real user problems and ensure it is a means to an end, not an end in itself.

### How does AI change the PM role?

Technologies like generative AI are reshaping how products are conceived, built, and used. PMs need a foundational understanding of AI and the ability to collaborate with AI/ML experts to bridge technical possibilities with customer needs.

**Tags:** [AI](https://yomu.fyi/topic/ai), [Generative AI](https://yomu.fyi/topic/generative-ai), [Product Management](https://yomu.fyi/topic/product-management)

- Source: [Intercom](https://www.intercom.com/blog/videos/product-management-ai-evolution)
- Source URL: https://www.intercom.com/blog/videos/product-management-ai-evolution
- Ingested by Yomu: 2026-10-05T18:01:03.351Z

[Read original post](https://www.intercom.com/blog/videos/product-management-ai-evolution)