Why AI at Work Needs a Rethink

Summary

A survey of over 6,000 knowledge workers across the UK, France, and Germany, commissioned by Notion, reveals that daily AI users report significantly more benefits than occasional users. For example, 59% of daily users in the UK say AI agents are changing team collaboration, versus 37% overall, and 48% say AI helps them demonstrate more value, nearly double the overall 25%; similar patterns hold in France and Germany. Gen Z workers are especially likely to use AI to expand their responsibilities, but they also express higher concern about job security, notably in Germany where concern was 21 points above the national average. However, AI use remains largely individual: only about 20% of respondents embed AI agents in team-wide workflows. The post argues that the next step is rebuilding AI around shared workflows and company context, as demonstrated by companies like Pennylane and Brainlabs.

Takeaways

1. 1

   Daily AI users in the UK report nearly double the rate of demonstrating more value at work compared to overall users (48% vs 25%).

2. 2

   Gen Z workers are more likely to use AI to expand responsibilities but also express higher concern about job security, especially in Germany where concern was 21 percentage points above average.

3. 3

   Only about 20% of knowledge workers embed AI agents in team-wide systems or workflows, indicating AI use remains mostly individual.

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